Manager, Organic Social Media

Boston, MA
Full Time
Marketing : PR

Company Overview

829 Studios has been named to the Inc. 5000 Fastest-Growing Privately Held Companies, Adweek 100 Fastest-Growing Digital Agencies, Boston Business Journal's Fast 50 (Massachusetts' 50 Fastest-Growing Private Companies) and HubSpot's Top Digital Agencies list. We’re a certified Great Place to Work® and have been recognized by Outside Magazine as a Best Place to Work. Our projects and team members have received awards from the Hospitality Sales and Marketing Association International (HSMAI), Awwwards, and other marketing industry publications. Our clients include venture-backed start-ups, publicly traded companies, non-profit organizations, and more. We're proud to be working with STANLEY Black & Decker, OARS, Hilton Hotels, Stanford University, and hundreds of other companies that share our passion for performance marketing.

Position Summary

The Manager of Organic Social Media role is a people management position on 829’s Public Relations team. This role will report directly to the Associate Director of Public Relations, and specifically lead/steer the social media and influencer marketing team and its client roster. In partnership with various cross-functional teams, you will be responsible for how 829 Studios approaches influencer marketing and social media platforms, including all internal/external processes. In addition, this role will oversee and manage a team of social strategists and specialists, support new business development and nurture relationships with key clients.

The ideal candidate should be passionate about the role social media plays in the marketing world and possess strong leadership skills. This person should also be obsessed with all things pop culture and be the first to know about the latest industry news and trends. The ability to manage a team, oversee accounts, reach department milestones, create top notch strategy/toolkits, and communicate data and analytics is also essential.

Responsibilities & Duties

  • Lead the organic social and influencer team on all internal and client initiatives.
  • Keep up to date on the best practices of the main social media channels, which content and approaches work on each and why.
  • Build digital media campaigns in social platforms-experienced in leveraging Facebook, Twitter, LinkedIn, YouTube, Tiktok, Blogs.
  • Collaborate across all marketing teams to develop effective content marketing strategies, delivering fresh content ideas that meet the client’s business objectives.
  • Develop content marketing strategy plans, content calendars, and process documents for assigned clients.
  • Create and craft content ideas and target audience persona insights backed by research.
  • Manage complex moving parts to orchestrate the implementation of content marketing strategy and plans.
  • Conduct performance reporting, insight gathering, and optimization recommendations will be required on an ongoing basis (experience with Google Analytics a must).
  • Contribute ideas, create content, and help plan initiatives.
  • Create valuable, original, relatable, timely, insightful, and memorable pieces of owned content in the following formats – longform, short form (social media posts, email, text, phone, reviews, user generated content), and visual (photography, animated GIFs, memes, video, infographics).

Qualifications & Skills

  • 5+ years of experience developing content strategies and media campaigns as well as creating content on social platforms
  • 2+ years of agency or digital marketing experience is preferred
  • Proven experience in planning and managing social media and influencer campaigns and longer-term strategies
  • Experience managing or leading a team of direct reports
  • Strategic marketing mindset that seeks to understand what audiences consume and how to create the best quality version of it
  • Experience setting up and maintaining social channels and familiarity with native platform reporting
  • Maintains excellent writing and language skills
  • Expertise with social listening, scheduling and community management tools, e.g. Buffer, BrandWatch, Pulsar, Sprout, etc.
  • Ability to deliver creative content ideas
  • Ability to grasp future trends in digital technologies and act proactively
  • Understanding of paid social media and targeting, social analytics and reporting. SEO knowledge and basic understanding of website software is a plus
  • Ability to analyze and present content and social performance
  • Experience with Google Analytics required, experience with Adobe Suite and audio/video editing tools is a plus
  • Ability to work within a fast-paced environment, meet client deadlines, and experience with a project management system
  • Commercially and creatively minded
  • Excellent communication skills and the ability to work well alone as well as with
  • different departments across the business
  • Process driven and demonstrate an ability to deliver in a timely manner
  • Energetic, enthusiastic, proactive and driven
  • A self-starter with respect for others’ points of view

Benefits & Perks

  • Paid Time Off. Receive generous paid vacation benefits that increase as you advance. Summer Fridays Memorial Day through Labor Day.
  • 401K + Match. 401K plan with 4% Safe Harbor employer match after one year of employment.
  • Life Insurance Benefit. Coverage to ensure peace of mind for your family.
  • Short Term Disability Benefit. Injured and unable to come to work? We've got you covered!
  • Healthcare. Choose from several competitive healthcare plans for both you and your family.
  • Commuter Benefits. Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.
  • Continuing Education. Receive a personal budget to attend events and conferences.

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