Public Relations Account Director
What You’ll Do
- Develop and execute comprehensive integrated public relations and influencer marketing strategies aligned with client business objectives.
- Serve as the primary client contact for a portfolio of accounts, building strong relationships and providing expert guidance.
- Oversee the development of compelling narratives, press materials, media pitches, and influencer briefs.
- Maintain and cultivate strong relationships with key media contacts (journalists, editors, producers) and influencers.
- Lead the planning, execution, and optimization of influencer marketing campaigns, including budget management and contract negotiations.
- Collaborate cross-functionally with internal marketing teams (e.g., paid media, content, creative) to ensure cohesive client strategies.
- Conduct ongoing performance reporting, and optimization, translating data into actionable recommendations.
- Generate reports and presentations, communicating key findings and strategic recommendations to clients.
- Stay ahead of industry trends, emerging platforms, and technological advancements in PR and influencer marketing.
- Provide senior-level counsel on crisis communications and reputational management as needed.
- Contribute to new business development by assisting with proposals and presentations.
- Provide leadership and coaching to junior team members, providing supportive and actionable feedback. This role is not a people manager role.
- Collaborate with other agency leaders to enhance cross-departmental effectiveness and refine processes.
- 7+ years of proven experience in public relations and influencer marketing, with a significant portion in an agency setting.
- Demonstrated experience managing and growing client accounts, preferably across diverse industries.
- Expert knowledge of the media landscape and all facets of influencer marketing, from identification to measurement.
- Proven ability in planning, managing, and optimizing both traditional media relations and influencer campaigns.
- Excellent written and verbal communication skills, with the ability to present complex information.
- Expertise with media monitoring, social listening, influencer identification platforms, and reporting tools (e.g., MuckRack, Brandwatch, Sprout, Google Analytics.).
- Ability to develop creative outreach ideas and strategic campaign concepts.
- Strong project management skills, with the ability to manage multiple complex projects.
- Experience in crafting and presenting new business proposals.
- Financial acumen, including the ability to manage budgets.
- Experience in affiliate marketing or social media management.
- Background in both B2C and B2B marketing including but not limited to consumer products, beauty, fashion, healthcare, education, or cybersecurity.
Benefits and Perks We Provide
- Remote Workplace. You have the option to work at our office in Boston or remotely in the following states: MA, NH, RI, ME, CT, NY, NJ, NC, TN, FL, IL, MO, TX, UT, AZ, PA, CA, VA, OH, and CO.
- Paid Time Off. Receive generous paid vacation benefits that increase each year you’re with us, 13 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.
- 401K + Match. 401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider.
- Life Insurance Benefit. No-cost coverage to ensure peace of mind for your family.
- Short Term Disability Benefit. We've got you covered if you need to be OOO with an illness or injury that keeps you out of work.
- Healthcare. Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program.
- Commuter Benefits. Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.
- Continuing Education. Receive a personal budget to attend events and conferences.
What We Believe
At 829 Studios, we boldly embrace diversity, inclusivity, and equal opportunity. Our goal: a team rich in backgrounds, perspectives, and talents. Why? Because inclusivity powers our brilliance and client success. We are an Equal Opportunity Employer that is committed to equal employment opportunities regardless of race, religion, creed, color, sex, pregnancy, sexual orientation, gender, gender identity, national origin, disability, mental illness, age, ancestry, genetic information, military service, or any other status protected under applicable federal, state, or local laws.
Who We Are
829 Studios is a Boston-based integrated digital marketing agency with a mission to propel organizations to unlock their full potential and accomplish their most ambitious goals. We harness the power of logic with magic – a balance of data-driven strategy and brand-focused creative. We partner with diverse organizations across various industries and our client list encompasses venture-backed start-ups, publicly traded companies, non-profits, and more. By committing not only to our growth as a company, but the development of our employees and teams’, we have created a collaborative environment that fosters ingenuity and promotes diversity, equity, inclusion, and belonging values within our community. 829 has been recognized as one of the nation’s top agencies by the Inc. 5000 Fastest-Growing Privately Held Companies, Adweek 100 Fastest-Growing Digital Agencies, Boston Business Journal's Fast 50 (Massachusetts' 50 Fastest-Growing Private Companies), HubSpot's Top Digital Agencies list, and a we are and employee-certified Great Place to Work.